EL ATELIER DE TANE

Experiential marketing

El Atelier de TANE
1977 Airstream Sovereign 31’

This magnificent Airstream trailer is built for TANE, a fine silver jewelry brand in Mexico. The Airstream is commissioned to explore new markets, bringing the brand to lifestyle events closer to their new-targeted clientele. Just as the jeweler refined products, a particular attention was given to the interior finishing details, bringing this Custom Airstream to a new level of sophistication.

Key Features

14’ gull door with electronic actuators
Red velvet tufted wall
Illuminated acrylic jewelry displays
Mirror TV monitor
Custom metallic red furniture
Corian counter tops
400W solar system
PrimoShield protective coating

“I want to thank you for the eye-popping mobile jewelry store that you built for our brand. It truly looks amazing, and as the first mobile luxury boutique on wheels in Mexico, the feedback from existing and new customers of our brand is incredible. Thank you!”

Ralph Simons